Disney California Adventure Park is readying its newest land—Avengers Campus.
The new section revolving around the Disney Marvel Cinematic Universe and its heroes will make its debut July 18, 2020.
“It’s going to be a place where visitors can experience the story,” said Dave Bushore, vice president, franchise creative and marketing. Marvel Studios building Avengers Campus was not a task that Imagineers undertook lightly.
“There is a lot of responsibility to this iconography,” said Scot Drake, portfolio creative executive, Walt Disney Imagineering.
“This place is about living your superhero fantasies, said Brent Strong, executive creative director, Walt Disney Imagineering. “You will be able to become a superhero.”
Avengers Campus will occupy the same physical space as DCA’s A Bug’s Land once did. The land will have five main areas: the already existing Collector’s Fortress, where Guardians of the Galaxy — Mission: Breakout is located; the Worldwide Engineering Brigade (or WEB), which will house the Spider-Man ride; Pym Test Kitchen and Tasting Lab; the Sanctum, which will serve as a mystical meet and greet for Doctor Strange; and at the center of the land, the Avengers Headquarters, which will be the stage for live shows and the eventual home of a bigger attraction.
Web Slingers: A Spider-Man Adventure is certain to be a main attraction and will introduce theme park-goers to an entirely new technological experience.
The ride will uses new gesture-recognition technology to let you sling webs with a flick of your wrist — no handheld devices required. You can not only shoot webs in the interactive attraction, you can use them to grab and pull on objects.
“Since we know where your eyes are, and we know where your hands are, we can render a virtual web coming right out of the palm of your hand — right out of your virtual web shooters and into a virtual world,” Imagineering executive creative director Brent Strong said.
And you can’t exit Avengers Campus without visiting the gift shops. The WEB Suppliers store is filled with take-home science stuff, and the Campus Supply Pod, which has everything from hoodies to toys.